Running your own business is no easy task, and your to-do-list is guaranteed to never end. This said, you shouldn’t use this as an excuse to take short cuts when it comes to having online visibility. Beginning with your website, it’s vital to position yourself online with a strong, professional destination that gives customers the impression you mean business and the motivation to want to engage more with your business. With this in mind, consider these five reasons why having a strong website is important.
First Impressions Count
Let’s face it – we live in a world where people Google before they shop, visit online review sites like Yelp before they buy and “check-in” via Facebook as they go about their days.… read the full article