Omnisity by the numbers
28+
Years in business
23
In-house experts & growing
+72
Net Promotor Score
Where it all began
We started out originally as a website development business (called ‘Anno Digital’ – Registered September 1997) – one of the earliest projects we undertook was the development of the first-ever British Gas website. Not directly of course, back then it was normal to be a ‘web design’ contractor – as most of the larger agencies didn’t have the necessary expertise in-house..
...Since then we’ve worked hard to transform the business to provide our clients with a more ‘rounded’ offering – we’re now what they call a ‘Full Service Digital Agency’! Sounds impressive?
And although it’s true, most of what we do these days lives in the digital realm, there’s plenty of output in the way of traditional print and advertising - so we prefer ‘Marketing Communications Agency’.
Over the years we’ve engaged with a multitude of clients, large and small from a wide range of sectors, with an interesting mix of B2B and B2C which has helped us develop what we believe to be a very useful perspective.
From day one we’ve been totally independent, maintaining our core skillsets in-house, unlike many marketing agencies that exploit the outsourcing model.
We’ve spent over 28 years refining those skill sets, adding new ones whenever it was required, and along the way we’ve delivered everything from good old fashioned, beautifully crafted marketing literature, attention grabbing websites, engaging video and motion graphics to a whole raft of successful lead generating campaigns, both on and off-line.
All designed to maximise impact and ultimately increase our clients' ‘bottom line’. We’ve proven time and again that an intelligently designed marketing solution can have a positive impact on almost any business. That’s why we believe in marketing that keeps on building. We follow six simple rules:
- Listen to the client and learn everything you can about their market
- Research their customers (and the competitors) and develop customer portraits
- Segment and target the market appropriately
- Produce a positioning and the creative assets that engage and build brand loyalty
- Develop a strategy (based on SMART objectives) that dictates the optimum tactics
- Then implement campaigns that win business and deliver on the objectives
These work well for both us and our clients!
Real Campaigns.
Real Results.
From boosting pipeline performance to proving the value of content, our marketing support has helped dozens of manufacturing marketers hit their goals and get buy-in from the top.
Mark Potter
Managing Director | ARC Metal Design
Enquiries up by 1,274.92%
Cost per lead cut by 81.87%
Total new enquiries 344
John Willetts
Managing Director | Vanguard Foundry
New European customers signed up
€107,000 order agreed
€100,000+ order promised
Richard Brookes
Marketing Director | Boston Matthews
126,461 advert views at
less than a penny a time.
1,728 Enquiries £293,203.65 Sales
"Since working with Omnisity, our website has seen a big uplift in enquiries. The user experience is far more focused and streamlined — a real step forward. They're responsive, easy to deal with, and genuinely understand our market. Highly recommended."
David Moult | Managing Director
40% increase in profits
"We are now paying half what we were paying for our web upkeep, SEO and support. Over the three years we have been with Omnisity, we have increased our staff by 30% and in turn increased profits by 40%."
"Trailer Engineering will continue to work with Omnisity building on what we have achieved in such a small amount of time and I can’t recommend them enough."
Neil Hampson | Director
5,118 Downloads 1,431 Enquiries
"A great team to work with, Omnisity have completely revamped our online presence, creating a new multi-point website. The support and assistance from all of the team is excellent as is their communication - and we look forward to continuing this relationship and seeing the results of the new website, and also the SEO and PPC management."
Kelsey Taylor | Head of Marketing
14,705 searches / enquiries per month
“Thanks to Omnisity’s excellent work on the Exol website and their effective partnership with Olyslager developing the VRML, we secured major cross-border contracts with two of Europe’s leading automotive buying groups. Omnisity’s skill and collaboration were a key component to this achievement.”
Wayne Baker | Sales Manager
Omni + Diversity
What does ‘Omnisity’ mean?
It’s a portmanteau, or a blend of two words, omni from Latin, meaning ‘All’ and the latter part of ‘Diversity’ which can be defined as the condition of having many different elements. From a conceptual perspective, diversity encompasses acceptance and respect. It means understanding that ultimately, we are all unique.
The Net Promoter Score (NPS) is a metric which allows companies to track how likely their customers are to recommend the company to a friend or colleague on a scale of 0 to 10.
The Net Promoter Score (NPS) is a metric which allows companies to track how likely their customers are to recommend the company to a friend or colleague on a scale of 0 to 10.
0 – 6 is not likely. 7 – 8 is passive. 9 – 10 is very likely.
The important part - NPS is calculated by subtracting the percentage of detractors (those scoring 0-6) from the percentage of promoters (those scoring 9-10).
Omnisity’s score of +72 means the majority of our customers are promoters – we provide an excellent service which generates loyal and satisfied customers.
Not convinced? Try us out and see for yourself…