Search Engine Optimisation

What is SEO featured image 003 What is Search Engine Optimisation and why is it important for the growth of your business?

What is Search Engine Optimisation and why is it important for the growth of your business?

By Rob Clarke | 5th November 2019

Blog / Search Engine Optimisation more commonly known as SEO is hugely important for the growth of your business. Having a visually satisfying website with lots of content is one thing but it’s rendered pretty useless if no one ever finds it, it must be optimised in order for Google to rank it highly. What…

2019 Core Update featured image 003 Google releases September 2019 core update

Google releases September 2019 core update

By Rob Clarke | 2nd October 2019

Blog / Google announced a broad core algorithm update towards the end of last month. These updates happen several times throughout the year, and when backed by an official Google announcement, it’s often a sign that there are more impactful changes to the way rankings are decided. Core updates affect how Google’s all-knowing algorithm ranks…

Improving SEO featured image 003 Five Helpful tips for improving your SEO today!

Five Helpful tips for improving your SEO today!

By Rob Clarke | 9th September 2019

Blog / Use keywords that are relevant to your target audience Without the correct key terms your content won’t reach the target audience. To find these relevant words you need to first understand who your audience is, what information they need, why that information is needed and which particular keywords are being used to find…

Google Search Algorithm August 1st Update Rolling Out Now – Core Broad Update

By Rob Clarke | 6th August 2018

Blog / Update: This is now confirmed by Google. See below… It looks like there is a big update just starting to happen in the Google search results this morning. It is super early but based on the initial chatter I am seeing within the SEO community, this one might be a very big one.…

Google Content Word Count

Content Length vs SERP Position

By Rob Clarke | 11th June 2018

Blog / Using good quality content is important when building or optimising a website Content pages on your website, cover a wider berth and are preferable compared to shorter superficial content pages in the overall algorithm calculations. A recent ranking factors study discovered that content length also correlated to ‘Search Engine Results Page’ SERP position.…